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Sales Enablement Tools

I track the number of LinkedIn users with Sales Enablement in their current job title. 7-Apr-2023, LinkedIn had 18k users like that globally. 12-Apr-2024 that was 14k. It includes many employees of Sales Enablement SaaS software vendors.

LinkedIn users with Sales Enablement in job title

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This blog turned 15 years old in 2024!

Frequent edits on my entire market overview of 834 line items:

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COVID caused a spike in interest (search traffic) for Sales Enablement:

Google Trends – trends.google.com

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I keep a work in progress list of sales tech / vendors / solutions for…

  • Sales Enablement Platforms (SEP) / Software as a Service (SaaS)
  • Marketing resource management (MRM)
  • B2B Marketing/Brand Digital Asset Management (DAM)
  • B2B Sales Knowledge Management (KM)
  • Sales asset management (SAM)
  • B2B Sales Content Management Systems (CMS) / Sales Content Management platforms / Digital Content Management for Sales (DCMS)
  • Learning Management Systems (LMS) for sales
  • Deal rooms / Data rooms

…with a focus on improving the internal & mobile experience of B2B companies for all staff/partners/channels who touch accounts.

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aprildunford.com


BackgroundPaul Krajewski LinkedIn twitter: @SalesEnablement
linktr.ee/SalesEnablement
Based in Sydney, Australia. 2007-2009 at Nortel Networks in Toronto, Canada in Global Marketing; looking after the Sales Enablement application for Nortel Networks’ 4000 salespeople globally. After working as Head of Training & Senior Sales Enablement Consultant at BizSphere, then Sr. Product Manager at Pivotal Labs from Jan-2015 to Jul-2019. Co-Director Founder Institute Australia & New Zealand

Rebranding pivoting Sales Enablement MarTech players May 2024

Congrats to @Chiefmartec Scott Brinker on releasing his MarTech Marketing Technology market landscape 2024 on what he calls MartechDay 7-May-2024. For those who focus on the…

  • Sales Enablement
  • Sales Engagement
  • Revenue Enablement
  • Buyer Enablement
  • LMS
  • CMS

…part of all these B2B SaaS solutions, may I recommend this blog and my Airtable database?

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A number of Sales Enablement MarTech players are currently rebranding.

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Screen Shot 2022-10-02 at 10.40.14 pmFlashCloud Intelligence myflashcloud.com now flashintel.ai @FlashCloudIntel One GTM Platform, Supercharged by LLM. For World-Class Revenue Teams. Unlock a network of 1+ billion prospects. Utilize AI-powered workflows for streamlined engagement & faster deal closures with ideal buyers. Sales Intelligence & Engagement at One Stop. FlashCloud Sales Intelligence consolidates incredibly useful data streams & utilizes AI-powered functionality to provide a leap forward in innovation, & a one-stop solution for sales engagement & intelligence. Sales intelligence is more important than ever in the digital sphere & the continued fragmentation of markets that have opened the floodgates for competition. The all-in-one solution that FlashCloud is providing is the answer to this new landscape & is giving marketers & businesses the ability to corner their markets with meaningful connections, predictive analytics, & optimization of the sales process. Increase outcome-driven touchpoints: Make massive & effective touchpoints with every prospect using AI-based engagement solutions. Interact with prospects at scale & convert them into buyers efficiently & effectively. FlashCloud Intelligence Group. Singapore Screenshot 2024-05-10 at 6.13.17 PM

Salesforce changed salesforce.com/content to salesforce.com/products/sales-cloud/


campaignercrm.com stopped working (2-Feb-2012 Ziff Davis acquired CampaignerCRM for an undisclosed amount)


Screenshot 2024-05-06 at 3.57.51 PMBeehivr beehivr.com @beehivr empower sales forces with a platform to enhance client meetings, facilitate employee training, & gather valuable insights. Adaptable mobile sales app allows sales teams to transform traditional presentations & client meetings, into interactive experiences. Allows for flexible flow of information & the possibility to adapt content, as the conversation unfolds. Assembles all sales collateral & client information in one app, allowing sales teams to save preparation time & focus on more value added tasks. New team members benefit from a rapid & easier onboarding process with instant access to all pertinent information, offered on an interactive & intuitive interface. Up-to-date content allows your team upsell & cross-sell & ensure that brand message is delivered more consistently across the market. Montreal, Canada. WelcomeSpaces welcomespaces.io The first Client-to-Financial Professional platform. Making financial expertise accessible to all. WelcomeSpaces is a Client Portal On Demand. Invite your clients to a Space where communication flows, documents are easily shared and everything stays organized. Client Portal Software. Welcome Spaces Technologies (8422494 Canada Inc.) Montreal, Québec, Canada. Same founders & team as beehivr.com @beehivr?


Raven360 (ContentRaven) raven360.com @Raven360_ sales enablement platform that allows companies to train, onboard, & coach their team into shortening their sales cycle & closing more deals. They focus on Sales & Partner enablement specifically, video-based coaching & learning. Content Raven (Enterprise Content Enablement Platform) has 25+ enterprise customers & 300,000+ users. ENABLE YOUR SALES TEAM: Onboarding, Training, Coaching, & Confidence to Close More Deals. Provide the right training, content & messaging for complex product sales in one easy experience for reps. Also marketed as Sales readiness platform that delivers up-to-date & consistent sales content, training & coaching. $5M in revenue annually & competes with Syncplicity, OpenDrive, & SugarSync. Framingham, MA, US & R&D in Chennai, India. Rebranded to Revinova revinova.com @Revinova_ Driving B2B revenue with Knowledge-Led Growth. Educate, don’t sell. Educated buyers buy faster. Revinova turbocharges your sales & marketing efforts by developing more knowledgeable prospects & translating engagement data into actionable insights for your team. 65 Boston Post Rd Marlborough, MA 01752, USA


Frnd frnd.ai/manifesto @frnd_ai Intelligent Sales Enablement Platform: A smart email plugin for salespeople to share contextual content with buyers in one click & close deals faster. Equip your sales team with the most relevant content always! When your sales team gets into a conversation with the buyer via email or Linkedin, show them contextual content via a smart browser plugin to share & close that deal faster. Founded Date: 21-Mar-2022. Frnd Inc., San Francisco, California, USA & Bangalore, India

The CTO of Zerodha, Mr. Kailash, an efficient enabler in the Indian tech ecosystem, made us think beyond sales enablement. After seeing our prototype design, he suggested, “This is not sales enablement; this is enablement and it ought to be open source.” Especially by emphasizing the beauty of open source, we understood we are going to solve some of the most complex problems humanity is facing not only by enabling B2B organizations but also communities, educational institutions, government institutions and families.


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Datalead AI datalead.ai @DataleadAI re-branded to “Next-Gen AI platform to de-anonymize your traffic! Reveal your traffic & get actionable insights to supercharge your sales & marketing!”

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Number of LinkedIn users with Sales Enablement in their job title back to where it was 2021

The number of LinkedIn users with Sales Enablement in their job title is back to where it was on 24-Sep-2021: 14k

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I can’t wait until 7-May-2024, when Frans Riemersma & Scott Brinker @ChiefMartec host the annual Martech Day celebration. They will release the epic 2024 Martech landscape and publish a deeply researched State of Martech report.

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After adding Bella (AI Sales Agent askbel.la AI BDR/SDR) bellasales.io to all my lists including the list for Sales Enablement MarTech from Australia, I have added the following one as well. Now my lists are at 835 line items!

Of course, you can find this BDR Agent also on my list for GenAI:


Screen Shot 2024-04-12 at 11.17.42 amRelevance AI relevanceai.com @RelevanceAI_ platform to build & deploy AI apps & agents. Home of the AI Workforce. Automate work through AI tools & agents. Customise with our no-code workflow builder. Does your sales team struggle with: Reps spending too much time on lead research & outreach rather than closing deals. A flood of inbound leads slipping through the cracks due to lack of capacity. Inconsistent follow-up & long delays in responding to prospects. Piles of CRM busywork that distracts from revenue-generating activities. Bosh: AI BDR Agent that works 24/7 to book qualified meetings on your team’s calendars. Customized with your unique messaging & procedures, Bosh is an end-to-end solution that handles inbound & outbound leads on autopilot. Bosh responds to leads in minutes. Researches & analyses prospects. Crafts hyper-personalized outreach & nurtures two-way conversations. Runs a multi-touch follow-up process. Schedules meetings + sends calendar invites to prospects & your team. Updates your CRM. Generates handoff notes. This frees up your reps to focus on closing deals rather than chasing leads. OnSearch Pty Ltd T/A Relevance AI. SF, USA + Sydney, Australia

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I highly recommend listening to this podcast by April Dunford @AprilDunford who I worked with/for at Nortel Networks from 2007-2009:

“why positioning fails to make the jump from marketing to sales in many companies, and what common misconceptions and mistakes in positioning work should be avoided.”

5 seismic shifts predicted by Insight Partners include the new Martech stack and impact of GenAI on Sales Enablement

gary-survis_2355-646x960-121-Mar-2024, I attended an event with Gary Survis, Operating Partner, insightpartners.com based in Israel (See my list of Israel-based Sales Enablement companies)

Here are some Sales Enablement and MarTech related parts of his amazing writing for Insight Partners.

Full credit for the text and slides below goes to Gary Survis and Insight Partners.

Most of the companies Gary mentions are also covered on my own resources:

1705081093731

The New Age of Mass Personalization

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Is Generative AI the Future of Marketing? 

Welcome to the age of mass personalization

Every organization is asking marketing to do more with less today. But the true power of GAI (GenAI) for marketing is getting more throughput from their teams and covering the “long tail” of marketing more efficiently and effectively.

To be clear, GAI (GenAI) isn’t simply about creating more content; it is about creating content that talks to your target markets, ICPs (ideal customer profile), verticals, and geographies with a more personalized approach that will drive deeper engagement.

[…] the true power of generative AI for marketing is getting more throughput from teams and covering the “long tail” of marketing more efficiently

As GAI (GenAI) becomes a common tool in marketing, integrated campaigns targeting specific verticals, target personas, or use cases will be assembled with incredible speed and quality. In the past, content was the limiting factor, but with GAI (GenAI) covering more targets, more completely will become the norm. That means you will have a white paper, a landing page, email campaign, digital ads, landing pages, SDR (Sales Development Representatives) cadences, and more, constructed more completely and in-market with unprecedented speed.

Personalization happens at every point of the customer journey. That journey often begins at your website. Mutiny is an Insight portfolio company that offers a no-code AI platform that leverages OpenAI’s GPT-3 to personalize website content. It drafts high-converting changes fast with AI content suggestions. AI enables your website to deliver the right message to the right audience, seamlessly.

A new age of MarTech is upon us

To start leveraging Generative AI in your marketing strategy, you must first invest in the right technology. And for the foreseeable future, this will be a moving target as the capabilities advance at lightning speed.

Most solutions like marketing automation, chatbots, account-based, sales engagement, and more will infuse a level of GAI (GenAI) into their solutions, but that is only part of a successful approach.

Your org will need tools that don’t simply improve the existing approaches but take full advantage of the new paradigm that GAI (GenAI) promises.

Your org will need tools that don’t simply improve the existing approaches but take full advantage of the new paradigm that GAI promises

The key will be to develop new enterprise workflows that combine the power of GAI (GenAI) with new tools that create more bespoke solutions that match your company’s voice, brand, and guidelines. Insight portfolio companies such as Writer and Jasper are creating enterprise-ready solutions that help organizations manage new teamwork processes and compliance issues, creating a new level of consistency across the organization. They are a major step up from the one-size-fits-all ChatGPT.

Generative AI, SEO, and what leaders should know: Google search in the future

What is a zero-click search?

A zero-click search means that users get answers on the search engine results page without clicking on links — by reading snippets, browsing headlines, or clicking on maps and local listings.

2022 data from SEM Rush shows that about half of Google searches were zero click, and that this has been trending up over time.

Now GenAI — or the threat of GenAI-forward competitors — has given Google a catalytic push forward in its shift towards more zero-click searches.

[…]

Search Generative Experience (SGE)

[…] combines reliable data from multiple organic search results and uses Google’s LLM to turn it into a prose answer to a user’s search – all without having to click on any links in the results page. This is the logical extension of the Featured Snippets feature, and in fact, SGE (Search Generative Experience) relies heavily on the Featured Snippets algorithm to write their text.

SEO is not dead, but it will be dramatically different.

Content strategy changes

Content teams will need to adapt and start figuring out how to create content that ranks highly in SGE (Search Generative Experience) and gets clicks.

This might mean a focus on new types of media (like video or podcasts) or more syndication of content into third parties. It could also mean a focus on more independent research that provides unique perspectives for a GenAI to cite. Content will still be important, but the answer is not to use GenAI to mindlessly increase production — precision and an evolving strategy will be required.

Expect search traffic declines of up to 25%

Web Traffic will likely decline. More importantly than just the algorithm update, the evolution towards a zero click world means less traffic coming to your webpage. Insight’s analysis across our portfolio and conversations with other leading experts put the expected traffic drop in the range of 15-25%. Some of that loss will be low-quality traffic that was never going to turn into real revenue, but some will not.

Some experts have opined that Featured Snippets didn’t hurt SEO traffic significantly, so we shouldn’t be concerned about the impact of SGE (Search Generative Experience). This is faulty logic for two core reasons. Featured Snippets have never been very prevalent, appearing in only 18% of searches. By comparison, Google is testing SGE (Search Generative Experience) on all non-sensitive and non-political searches. Featured Snippets have also always had excellent click-through rates. SGE (Search Generative Experience), with its amalgamation of multiple sources and better context to users, will reduce those click-through rates. Google will also allow users to ask follow-up questions directly in a conversational format, further reducing click-through rates.

Navigating generative AI’s seismic shifts for marketing in 2024

Seismic shift #5: The new Martech stack

In light of the seismic shifts driven by GenAI in the marketing landscape, changes to the marketing tech stack are inevitable. The past year, we witnessed tech consolidation primarily as a response to budget constraints. Companies were streamlining their tools to optimize costs, which often meant choosing multifunctional platforms over an assortment of point solutions.

Looking ahead to 2024, we anticipate a different kind of consolidation, one that is driven by the emergence of new use cases for GenAI. This consolidation will be strategic, with companies integrating technologies that are not just cost-effective but also AI-forward, capable of unlocking new capabilities and efficiencies.

Pivots and shutdowns in the b2b Sales Enablement SaaS MarTech market 2024

Latest market updates on my database with 835 line items of Sales Enablement MarTech companies (sort by Last edit): 

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Filo filo.co @meetfilo collaborative platform for virtual events, meetings & teams. Provides flexible virtual spaces for collaborative teams, meetings & events. Flexible platform for virtual events, meetings & teams. Built on the video conferencing platform Zoom. Integrates directly with Zoom so you can scale your virtual event, meeting or team to any size while still delivering the best quality audio & video experience. Brings teams together with virtual spaces for many sales gatherings. The sales process has changed in the virtual & hybrid world. With Filo Virtual Sales Hub, you do more than Zoom. You drive business. Give your team the space they need to succeed. Filo Software, Inc., a High Alpha company @highalpha: Venture studio that creates & invests in B2B SaaS companies. Indianapolis, IN, USA & Remote. Out of business as of March-2024?

Find them on my list for the USA.


Screen Shot 2024-03-18 at 12.29.12 pmSendBuzz.io sendbuzz.io @sendbuzz_io Omni-channel Sales Engagement Tool. Multi-channel Sales Engagement Platform. Sales Enablement Platform to Scale Your Cold Email Campaigns. “Engaging” sales engagement software for SMBs & agencies to book more client meetings. Half Pixel Gaming Solutions Pvt. Ltd & Intricare Technologies. Vadodara, Gujarat, India

Find them on my list for India.


Screen Shot 2023-12-07 at 1.41.59 pmBella (AI Sales Agent askbel.la AI BDR/SDR) bellasales.io elevate every sales engagement with insight, at a scale. Bella is a personal AI sales teammate that conducts in-depth research on your prospects, uncovers insights that qualify & move deals forward, & engages your prospects with individualised communications across LinkedIn, email & cold-call guidance. A personal AI BDR (business development representative) at a fraction of the cost: Enable Bella with your sales information & watch as she uncovers insights, proposes strategies & engages your prospects. askbel.la Your personal AI sales assistant & agent. Crafting research-driven, hyper-relevant outbound sequences at scale. Elevate every sales engagement with insight, at scale. Bella is your personal AI sales agent, delivering research-driven, hyper-relevant outbound sales sequences directly to your prospects email & LinkedIn in a fraction of the time & cost of a SDR (Sales Development Representative). Bella revolutionises outreach by providing hyper-relevant, tailored content & in-depth prospect research, ensuring meaningful engagements. Ideal for B2B businesses seeking leads without increasing headcount or reps seeking to exceed their targets. The Bella Marketplace is an innovation hub where Sales Prompt Engineers share & monetise advanced communication strategies, fostering a community that propels sales success for all users. By Generaitive generaitive.ai a GenAI sales startup. Generaitive Pty Ltd. Bella Sales Technologies Pty Ltd. Perth, WA; Sydney, NSW, Australia

Find them on my list for Australia.


Honey sharehoney.com honey.is former @sharehoney a simple & beautiful modern intranet. We believe in loving your job & the tools you use at work. Gives your employees a simple, central location to find all of the company information & resources they need. You can get Honey up & running in <24hrs. New York, USA. Front & Main, Inc. d/b/a Honey Website offline as of 19-Mar-2024.


Mutual Mobile mutualmobile.com (website offline as of 22-Mar-2024) @mutualmobile create rich user experiences that re-invent how businesses engage the world through mobile. Custom software solutions. Increase the demonstrable value of mobile. Austin, TX & Hyderabad, Telangana, India. 27-Dec-2022, Grid Dynamics acquired Mutual Mobile. SAN RAMON, CA, US. 27-Dec-2022, Grid Dynamics Holdings, Inc. (NASDAQ:GDYN) Grid Dynamics @GridDynamics [enterprise-level digital transformation services & solutions] announced the acquisition of Mutual Mobile [brings digital experiences to life through an integrated approach to design & technology]. With around 200 employees across India & North America, Mutual Mobile will contribute to supporting Grid Dynamics’ objective of diversifying its global client base & enabling quality engineering talent to join the company.


March 2024 – B2B Sales Enablement MarTech SaaS market news

I just updated my post Hard to keep up with all new Sales Enablement MarTech features using OpenAI ChatGPT and alike”:

27-Feb-2024, Salesforce announced availability of their AI platform, incl. Prompt Builder (GA) & Einstein Copilot (beta), a new conversational AI assistant that allows you to interact with your data & flows in Salesforce simply by asking in natural language.

 

2023, they released Einstein GPT, turnkey CRM AI use cases incl. Service reply recommendations & Sales account summaries. With Einstein Copilot & Prompt Builder, you can customize, extend, & build your own trusted enterprise AI apps & copilots with natural language. All of their AI products are built on the Einstein Trust Layer to offer data privacy, data security, & ethical guardrail protections.

Einstein:
▶ ONE trusted copilot across all of your Salesforce applications, focused on CRM.
▶ conversational, not canned.
▶ personalized to you, your role, your workflows, & your CUSTOMERS. That’s because Einstein is automatically grounded in all of your existing customer data, metadata, Flows, & APIs. This means you & me asking the same question (eg, “What is my forecast for this quarter?”) in Einstein will yield different results because we have access to different data records & business processes.


1631363316685imSMART imsmartapp.com former @imsmartapp now bigtincan.com/imsmart/ South San Francisco, CA, USA. 3-Jul-2023, Bigtincan the Group, via its US incorporated subsidiary BTC Mobility LLC, entered into an Asset Purchase Agreement (“APA”) with CompareNetworks Inc (“CompareNetworks”) to acquire selected assets and assume liabilities relating to “imSMART”, a mobile sales, marketing and training platform including a SaaS application. Bigtincan is pleased to announce the acquisition of imSMART to create the global leader in sales enablement solutions for the extended enterprise. imSMART is a comprehensive and interactive mobile sales, marketing, and training platform. The imSMART team brings 15+ years of experience designing & managing databases with millions of products. The imSMART Platform empowers thousands of salespeople worldwide with its easy-to-use and powerful interface.

Quote from a user of hotcopper: “[…] this company cannot grow without acquisitions with no organic growth […]”:

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Stealth AI Sales Enablement SaaS Startup, New York, NY. UP.Labs up.partners/labs/ is building a stealth ML-based SaaS intelligent sales enablement startup. This Stealth AI Enablement business is trying to “ignite an evolution in human performance for a large and underserved market, has initial customers in place, and is ready to scale.”

“a 0-to-1 or early stage environment to lead a SaaS intelligent sales enablement platform rapidly scaling”

“This Stealth AI Enablement business […] Machine Learning Sales predictions, LLM modeling and building multi platform products. […] a well funded startup, which is part of the UP.Partners ecosystem.”

UP.Labs Summary: We build high-growth tech startups. Our unique approach includes meaningful equity rewards, technology-driven products, and unprecedented industry access. We collaborate with corporate investors to launch and scale ventures. UP.Labs, New York, NY, USA; Hangar 7, 3100 Donald Douglas Loop N, Santa Monica, CA 90405, US


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One of the recent updates on my global Sales Enablement MarTech market overview of 828 line items:

Screen Shot 2024-02-23 at 9.34.29 am1Page get1page.com @get1page Make Every Sales Call A Success With 1Page. Get a deeper understanding of your prospect & have personalized conversations; effortlessly every time. Helps salespeople prepare for meetings & calls in minutes, so they can spend more time selling, & less time searching. Don’t dread the next sales call. Rather make the most out of it with 1Page on Microsoft Teams. Preparing for your next sales call can be taxing. Searching for client details, diving into company research, & sifting through various tools, call records, CRM, & emails can leave you overwhelmed with little time to do what you want – prepare for the call. With 1Page on the Microsoft ecosystem, you can streamline your sales meeting research & workflow: Context of your sales call, access real-time insights, consolidate key data, & connect authentically with prospects without leaving Microsoft Teams. OAYAW, Inc. OAYAW stands for One App You Always Wanted! OAYAW, Inc. operates www.get1page.com & 1Page mobile, desktop, wearable & web applications. Berkeley, CA, USA & India

Global Market overview of 835 Sales Enablement MarTech solution line items

The most recent updates on my global Sales Enablement MarTech market overview of 835 line items:

Screen Shot 2024-02-23 at 9.34.29 am1Page get1page.com @get1page Make Every Sales Call A Success With 1Page. Get a deeper understanding of your prospect & have personalized conversations; effortlessly every time. Helps salespeople prepare for meetings & calls in minutes, so they can spend more time selling, & less time searching. Don’t dread the next sales call. Rather make the most out of it with 1Page on Microsoft Teams. Preparing for your next sales call can be taxing. Searching for client details, diving into company research, & sifting through various tools, call records, CRM, & emails can leave you overwhelmed with little time to do what you want – prepare for the call. With 1Page on the Microsoft ecosystem, you can streamline your sales meeting research & workflow: Context of your sales call, access real-time insights, consolidate key data, & connect authentically with prospects without leaving Microsoft Teams. OAYAW, Inc. OAYAW stands for One App You Always Wanted! OAYAW, Inc. operates www.get1page.com & 1Page mobile, desktop, wearable & web applications. Berkeley, CA, USA & India


Bizzit justbizzit.com bizzit.biz now bizzit.ai @JustBizzit “ai biz data”. Cumulative sales intel from Bizzit’s b2b ratings: Options for yourself, team, or company. Bizzit, Inc. also known as Bizzit, bizz, bizz-it, bizz it. Enterprise SaaS platform built for numerous verticals & industries. B2B Experience platform identifies data voids & fills them in a variety of ways; currently focused on sales intelligence data. Designed for approved sales individuals or B2B related teams. San Francisco, CA, USA


The most requested feature for my entire database of 828 line items of Sales Enablement MarTech options globally: Sort by Last Edit.

As of 23-Feb-2023, LinkedIn had 13k users with Sales Enablement in their job titles. For Revenue Enablement that was 1.1k LinkedIn users.

Sales Enablement MarTech dealmaker data solutions group Ansarada acquired by rival Datasite

Ansarada ansarada.com @ansarada helps businesses eliminate risk, accelerate deals & get ready for their most important events. Categories: Business Development, Enterprise Software, Transaction Processing. Provider of virtual data rooms & organiser of business information. Enables faster, easier & safer business transactions. Used by companies, investment banks, legal & advisory firms in business transactions such as M&A, joint ventures, fundraising & other due diligence based projects. $40M in estimated revenue annually & competes with Brainshark, MindTickle, & Drooms. Sydney, NSW, Australia. Publicly listed transaction management company, thedocyard, bought out (reverse merger) virtual data room (VDR) business Ansarada. Listed as ASX:AND 9-Dec-2020. Ansarada bought TriLine GRC in an AUD $5.2M deal, 13-Oct-2021. TriLine offers governance, risk & compliance (GRC) + environmental, social & corporate governance (ESG) software. While its origins are in deals, over time Ansarada also rolled out software solutions to assist customers with day-to-day operations or optimising information dissemination, covering matters such as procurement, governance, etc. 13-Feb-2024, the Sydney-based virtual data room solutions company that helps global companies manage M&A deals, capital raises, boards, governance & more has reached a deal to be acquired, giving Ansarada Group an implied equity value of $263.3M as it looks set to change hands. Ansarada’s Minnesota USA-based rival Datasite datasite.com @Datasiteglobal entered into an agreement to acquire 100% of capital in the Australian business at $2.50 per share, representing a 19% markup to the last closing price. Minnesota, USA

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Screen Shot 2021-06-09 at 9.30.05 amupflowy upflowy.com @upflowy no-code sign-up flow optimiser, more A/B tests, less IT burden. Optimise your signup flow at no IT cost. Build & A/B test your lead & sign-up flow faster than ever with their no-code engines. Complete control of your signup flow, allowing you to design, tell your brand story, analyse each point & then optimise for success.

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15-Feb-2024, the Sydney Australia-based startup Upflowy launched their new project:

Intent is an AI website companion that turns leads’ browsing behavior into actionable insights to help salespeople focus on the right leads & start better conversations.

When a salesperson receives a new lead, the one question they need an answer to is simple:

What is this lead’s true intent?

They need to know whether this lead is worth their time & what they are really interested in.

Tools available to them are:

  • Collecting more information in online forms, which impacts conversion
  • Enriched data, which only gives them clues to guess leads’ intent.

Intent by Upflowy offers a new way: Session recordings are one of the most reliable sources of data to understand visitors’ intent. Today, we’re making this data available to you in the shape of an AI website companion, turning your leads’ browsing behavior into actionable AI summaries to help you and your team focus on the right leads and start better conversations with them. You can also access the data wherever your leads already live, from Slack to your CRM or a spreadsheet. 16 hours will be saved monthly by not having to watch session recordings & talking to the wrong leads. 23% is the average boost in sales engagement they’ve witnessed so far thanks to warming outreach & talking to the right people. Less than 5 min is the time you’ll spend setting Intent up. Sydney, NSW, Australia


New on my list for open-source:

SuiteCRM

logo_x2suitecrm.com @SuiteCRM Say goodbye to data silos & scattered information. Our user-friendly platform streamlines operations. Sell, market, & service more effectively with SuiteCRM, an Open Source CRM. Whatever your goal, SuiteCRM offers comprehensive insights that will help your business thrive. At SalesAgility, we understand the challenges businesses face in today’s competitive landscape. That’s why we provide a customized solution that addresses your unique needs & empowers you to make informed decisions that drive revenue & customer loyalty. Join our community & experience the SuiteCRM difference. SalesAgility Ltd. Suite 135, 98 Woodlands Road, Glasgow, UK


Updated on my list for the US/USA:

Nowigence nowigence.com nowigence.ai @Nowigence Nowigence (OTCQB: NOWG) develops, distributes, & markets advanced extractive & generative AI SaaS products. It owns lille.ai @Lille_ai (AI content creation assistant. Craft concise, impactful content with full traceability. Unlock time, get tangible outcomes at a snap).

Nowigence: AI Platform Delivering the Personalized Sales Intelligence you need to close deals faster. Work Even While You Sleep – Be Prepared. Automatically extracts & synthesizes sales intelligence. Pluaris™, Solomon™, & Artemis™ by Nowigenc. For sales: Achieve Sales Quotas, Identify New Sales Opportunities, Get Live AI Generated Briefings, Reduce Employee Turnover, Know Current Industry Dynamics. Top-Down Transparency, Expert Knowledge Sharing, View Entire Data Landscape, Institutional Memory Hub, Reduce Onboarding Time. Charlotte, NC; Albany, NY; Noida, U.P. India. Designed & Developed by Stebr Inc, California Wholly owned subsidiary of Nowigence Inc.


Updated on my list for the UK:

e4enable e4enable.com @e4enable Competency-based, sales coaching & enablement platform to ensure sales methodologies & best practices are embedded & repeatable to improve top-line performance. Sales enablement platform to ensure sales methodologies & best practices are embedded & repeatable to improve top-line performance. It brings together sales enablement, sales leaders & sellers to ensure the long-term success of your sales transformation. United Kingdom. 1-Feb-2024, Altrincham-based e4enable has been acquired by Richardson Sales Performance. PHILADELPHIA, PA, US & MANCHESTER, UK 1-Feb-2024 – Richardson Sales Performance (“Richardson”) @RichardsonSales announced its acquisition of e4enable. Founded in 2019, e4enable is a sales enablement company that shows how seller behaviors are impacting business metrics, guiding revenue leaders on where to focus to maximize impact. USA

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Screen Shot 2024-01-06 at 9.15.16 amdealpad dealpad.io @reelyadam SALES VELOCITY HAPPENS HERE. Turn the way you work with your buyers into faster revenue generation. Move deals through pipeline & book more revenue, quicker. WITH DEALPAD: Remove the heavy lifting from your sales process & make it easy for buyers to buy from you. Centralize everything in one place. Consolidate all of the communication, materials, people & process you & your buying team need to go through an evaluation together. Build a sales process that becomes your differentiator in winning deals: Partner with your buyers, access & engage your buying committee & align on a joint process. Use SalesMind as your AI co-pilot: Predict the likelihood of your deals closing & get recommendations on how to increase the likelihood & use generative AI to strategize on the best way to win the deal. Understand buying intent fast: Double down on the deals with engaged buying teams & cut wasted time in deals that aren’t ready to close. dealpad Ltd. Seattle, WA, USA. London, UK


New on my Sales Enablement MarTech market death watch list:

CoSell cosell.io @CoSell_io Sell More, Together. Sell more with your investors, advisors, & execs. Unlock revenue through your exclusive network purpose-built for referrals & relationship-selling. Leverage your investors, advisors, customers, & internal execs to break into your key accounts. For any startup, demand generation is the oxygen that they breathe. With infinite choices, today’s customers have become numb to traditional mass marketing & cold outreach. The last great opportunity to provide this needed oxygen is to empower revenue teams to build networks for relationship-selling. CoSell, Inc. Austin, Texas


Internal internal.io @Internal_io “Internal tools? You’ve got other things to build. Free up valuable engineering time to move your business forward with no-code internal tools.” No-code software that instantly connects the company’s data in useful, actionable ways while controlling access and protecting customer privacy. No-code customizations: Internal makes it easy for anyone to create custom internal tools. No SQL or Javascript knowledge required. From customer onboarding & customer service to data processing & on-demand operations, Internal helps teams do their jobs better. Used to say “Internal offers a tool that helps companies resolve customer issues.” Legal Name “Console Corp”. San Francisco, California, USA


TigerLRM tigerlrm.com @TigerLRM all-in-one Solution for Successful Sales Teams: Next-Generation CRM & Sales Enablement Solution. Designed by Sales Leaders to Enable Winning Teams. Created by top closers to guarantee more closed deals. TigerLRM’s FREE, feature-rich platform helps multiply sales teams’ output & empower sales enablement professionals, producing immediate results that are unmatched by any other sales tool. Additionally: Businesses premium sales enablement services that maximize sales teams’ efforts, bringing measurable improvements throughout the pre-close sales cycle. Native mobile apps for iOS & Android, Microsoft Outlook plugin, merchant payment portal, Twilio softphone functionality, web form API, & other features designed for businesses & reps to exceed sales quotas. TigerLRM mobile app allows sales teams, executives & business owners to access TigerLRM’s CRM & Sales Enablement platform while on the go. TigerLRM, LLC, Sunrise, FL, USA

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1sales.io 1sales.io @1sales_io CRM Software for sales orgs – ready in under 60 secondscrunchbase.com/organization/1sales Bielefeld, NRW, Germany. Company shut down as of April 2023. Was in business for 5 years. Was a SaaS-based sales management tool for SMEs, helping sales teams to increase revenue & minimize administrative expenses.

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Updated on my list for Australia:

Screen Shot 2024-02-01 at 8.59.22 pmWebinar Ninja webinarninja.com @WebinarNinja Not just a webinar platform. A complete marketing, training and sales system. All in the cloud. Your attendees can join your webinar with any web browser, on desktop or any mobile device. There is no need for them to download or install any software. It couldn’t be faster or easier for them to attend your webinars. Sydney, NSW. ProProfs Acquires Webinar Software Provider WebinarNinja: SANTA MONICA, CA, USA: 22-Jan-2024, proprofs.com @ProProfs (Batia Infotech, ProProfs), a leading provider of SaaS products & on-demand learning tools, acquired Webinar Ninja, a webinar software solution built for coaches, teachers, trainers & consultants. With the eLearning suite comprising ProProfs Training Maker & ProProfs Quiz Maker, ProProfs is an industry player in on-demand learning. The acquisition of WebinarNinja software marks a  step to expand ProProfs capabilities to deliver both live & on-demand learning experiences. USA


Updated on my Canadian list:

Scrimmage wescrimmage.com @wescrimmage mobile learning platforms & sales enablement software to help reinforce training, improve speed to competency, & enhance sales productivity. Minneapolis, MN, USA-based mobile learning company Scrimmage has been acquired by Canadian software company ACTO actoapp.com @actoApp the companies announced 11-SEP-2020. “Disrupting Education & Enablement For The Life Sciences” / Omni-channel Education ecosystem for education in healthcare & life sciences. ACTO Technologies Inc. Toronto, ON, Canada. 30-Oct-2020: ACTO acquired CoHealth. With joined forces, we are empowering life sciences companies to deliver trusted health content to patients & caregivers, as we drive education outcomes across the care continuum. CoHealth cohealthapp.com @cohealthapp CoHealth (Formerly Dash MD DashMD) We provide patients with the tools and resources they need to manage & coordinate care & recovery. 12-Sep-2018: Dash MD rebrands to CoHealth. Toronto, Ontario, Canada


elandas elandas.com @elandasnow accesssync.com/elandas Flexible sales & marketing solutions for the regulated life sciences industry. Deliver customized, regulatory-compliant sales materials into the hands of your sales force within days, not weeks. Adapt to rapidly changing trends with tools that give you flexibility & control. Coordinate efforts of disparate & cross-functional business units for more efficiency – allowing you to sell more sooner. With elandas sales reps will: Learn about access changes that provide growth opportunities in a given territory sooner. Create relevant & compliant materials for digital presentation or print to get to the point quickly during sales calls. Enjoy more realistic sales goals set by management. Get the control needed to hit the ground running & be ahead of the game. Saint John, New Brunswick, Canada. Jun-2022, Elandas announced a merger with long-standing partner AccessSync, LLC accesssync.com a US-based strategic market access services provider in biopharma. As one company, now known as AccessSync, our team delivers a fully integrated market access platform elevating strategic planning & pull-through performance to empower our clients. USA

February 2024 Sales Enablement MarTech news and market updates

The latest submission to my list of 826 Sales Enablement MarTech software products came to me via a completed “quest” (powered by Questmate.com)

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New on my list for the UK:

Screen Shot 2024-02-01 at 8.42.59 amtrumpet sendtrumpet.com @sendtrumpet Create buyer journeys that drive more revenue. Think microsites for salespeople. trumpet digital sales rooms: Auto-personalised, collaborative & trackable spaces, created in minutes: One link buyer journeys from cold outreach to onboarding. FOR SALES, CUSTOMER SUCCESS & MARKETING TEAMS. Close deals faster with digital sales rooms. By 2025, 80% of sales interactions will take place in digital sales rooms. Increase conversion with personalised micro-sites: Create auto-personalised trumpet “Pods” in minutes without any design skills. Pull in your buyer’s branding, colours & imagery in an instant. Drive timely outreach with live deal tracking: Get Slack, Teams & Email notifications when your digital sales room is opened & shared, incl. by who. Focus on the right deals with revenue intelligence Signals: Get visibility into when, how & where your buyers are engaging throughout their entire journey, even after they’ve become a customer. Help your internal champion sell with centralised information: Put everything into one digital sales room to provide a seamless buying journey. Docs, videos, demo recordings, use cases & mutual action plans, etc. Deliver consistent messaging with a centralised content library: Link up marketing & sales with all your latest collateral so Pods will contain the latest marketing material. Trumpet Software Limited. London, England


Screen Shot 2024-01-23 at 2.32.18 pmBoxxstep boxxstep.com @boxxstep B2B sales platform that aligns selling with buying. Putting the buyer committee at the heart of your activities. Sell High, Wide & Deep – Buyer Enablement/Engagement. Platform to help sales teams with their customer buying committees, the people involved in the deciding & buying. If you want to reduce lost deals & no-decision outcomes then you need a buying committee strategy. Boxxstep complements your CRM through three core buying committee focused capabilities. Relationship Mapping – Visualise who’s involved, what’s important to them & the dynamics/politics between them. Mutual Action Plans – Help customers to navigate buying challenges. Win-Loss Feedback – Learn what buyers through you did well & need to improve. If you’re in complex sales this could be for you. Horsham, England


Screen Shot 2024-01-06 at 9.15.16 amdealpad dealpad.io @reelyadam SALES VELOCITY HAPPENS HERE. Turn the way you work with your buyers into faster revenue generation. Move deals through pipeline & book more revenue, quicker. WITH DEALPAD: Remove the heavy lifting from your sales process & make it easy for buyers to buy from you. Centralize everything in one place. Consolidate all of the communication, materials, people & process you & your buying team need to go through an evaluation together. Build a sales process that becomes your differentiator in winning deals: Partner with your buyers, access & engage your buying committee & align on a joint process. Use SalesMind as your AI co-pilot: Predict the likelihood of your deals closing & get recommendations on how to increase the likelihood & use generative AI to strategize on the best way to win the deal. Understand buying intent fast: Double down on the deals with engaged buying teams & cut wasted time in deals that aren’t ready to close. dealpad Ltd. Seattle, WA, USA. London, EC1V 2NX, UK


Updated on my list for the US/USA:

Nowigence nowigence.com nowigence.ai @Nowigence Nowigence (OTCQB: NOWG) develops, distributes, & markets advanced extractive & generative AI SaaS products. It owns lille.ai @Lille_ai (AI content creation assistant. Craft concise, impactful content with full traceability. Unlock time, get tangible outcomes at a snap).

Nowigence: AI Platform Delivering the Personalized Sales Intelligence you need to close deals faster. Work Even While You Sleep – Be Prepared. Automatically extracts & synthesizes sales intelligence. Pluaris™, Solomon™, & Artemis™ by Nowigenc. For sales: Achieve Sales Quotas, Identify New Sales Opportunities, Get Live AI Generated Briefings, Reduce Employee Turnover, Know Current Industry Dynamics. Top-Down Transparency, Expert Knowledge Sharing, View Entire Data Landscape, Institutional Memory Hub, Reduce Onboarding Time. Charlotte, NC; Albany, NY; Noida, U.P. India. Designed & Developed by Stebr Inc, California Wholly owned subsidiary of Nowigence Inc.


Updated on my list for the UK:

e4enable e4enable.com @e4enable Competency-based, sales coaching & enablement platform to ensure sales methodologies & best practices are embedded & repeatable to improve top-line performance. Sales enablement platform to ensure sales methodologies & best practices are embedded & repeatable to improve top-line performance. It brings together sales enablement, sales leaders & sellers to ensure the long-term success of your sales transformation. United Kingdom. 1-Feb-2024, Altrincham-based e4enable has been acquired by Richardson Sales Performance. PHILADELPHIA, PA, US & MANCHESTER, UK 1-Feb-2024 – Richardson Sales Performance (“Richardson”) @RichardsonSales announced its acquisition of e4enable. Founded in 2019, e4enable is a sales enablement company that shows how seller behaviors are impacting business metrics, guiding revenue leaders on where to focus to maximize impact. USA

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New on my Sales Enablement MarTech market death watch list:

CoSell cosell.io @CoSell_io Sell More, Together. Sell more with your investors, advisors, & execs. Unlock revenue through your exclusive network purpose-built for referrals & relationship-selling. Leverage your investors, advisors, customers, & internal execs to break into your key accounts. For any startup, demand generation is the oxygen that they breathe. With infinite choices, today’s customers have become numb to traditional mass marketing & cold outreach. The last great opportunity to provide this needed oxygen is to empower revenue teams to build networks for relationship-selling. CoSell, Inc. Austin, Texas


Internal internal.io @Internal_io “Internal tools? You’ve got other things to build. Free up valuable engineering time to move your business forward with no-code internal tools.” No-code software that instantly connects the company’s data in useful, actionable ways while controlling access and protecting customer privacy. No-code customizations: Internal makes it easy for anyone to create custom internal tools. No SQL or Javascript knowledge required. From customer onboarding & customer service to data processing & on-demand operations, Internal helps teams do their jobs better. Used to say “Internal offers a tool that helps companies resolve customer issues.” Legal Name “Console Corp”. San Francisco, California, USA


TigerLRM tigerlrm.com @TigerLRM all-in-one Solution for Successful Sales Teams: Next-Generation CRM & Sales Enablement Solution. Designed by Sales Leaders to Enable Winning Teams. Created by top closers to guarantee more closed deals. TigerLRM’s FREE, feature-rich platform helps multiply sales teams’ output & empower sales enablement professionals, producing immediate results that are unmatched by any other sales tool. Additionally: Businesses premium sales enablement services that maximize sales teams’ efforts, bringing measurable improvements throughout the pre-close sales cycle. Native mobile apps for iOS & Android, Microsoft Outlook plugin, merchant payment portal, Twilio softphone functionality, web form API, & other features designed for businesses & reps to exceed sales quotas. TigerLRM mobile app allows sales teams, executives & business owners to access TigerLRM’s CRM & Sales Enablement platform while on the go. TigerLRM, LLC, Sunrise, FL, USA

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1sales.io 1sales.io @1sales_io CRM Software for sales orgs – ready in under 60 secondscrunchbase.com/organization/1sales Bielefeld, NRW, Germany. Company shut down as of April 2023. Was in business for 5 years. Was a SaaS-based sales management tool for SMEs, helping sales teams to increase revenue & minimize administrative expenses.

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Updated on my list for Australia:

Screen Shot 2024-02-01 at 8.59.22 pmWebinar Ninja webinarninja.com @WebinarNinja Not just a webinar platform. A complete marketing, training and sales system. All in the cloud. Your attendees can join your webinar with any web browser, on desktop or any mobile device. There is no need for them to download or install any software. It couldn’t be faster or easier for them to attend your webinars. Sydney, NSW. ProProfs Acquires Webinar Software Provider WebinarNinja: SANTA MONICA, CA, USA: 22-Jan-2024, proprofs.com @ProProfs (Batia Infotech, ProProfs), a leading provider of SaaS products & on-demand learning tools, acquired Webinar Ninja, a webinar software solution built for coaches, teachers, trainers & consultants. With the eLearning suite comprising ProProfs Training Maker & ProProfs Quiz Maker, ProProfs is an industry player in on-demand learning. The acquisition of WebinarNinja software marks a  step to expand ProProfs capabilities to deliver both live & on-demand learning experiences. USA


Updated on my Canadian list:

Scrimmage wescrimmage.com @wescrimmage mobile learning platforms & sales enablement software to help reinforce training, improve speed to competency, & enhance sales productivity. Minneapolis, MN, USA-based mobile learning company Scrimmage has been acquired by Canadian software company ACTO actoapp.com @actoApp the companies announced 11-SEP-2020. “Disrupting Education & Enablement For The Life Sciences” / Omni-channel Education ecosystem for education in healthcare & life sciences. ACTO Technologies Inc. Toronto, ON, Canada. 30-Oct-2020: ACTO acquired CoHealth. With joined forces, we are empowering life sciences companies to deliver trusted health content to patients & caregivers, as we drive education outcomes across the care continuum. CoHealth cohealthapp.com @cohealthapp CoHealth (Formerly Dash MD DashMD) We provide patients with the tools and resources they need to manage & coordinate care & recovery. 12-Sep-2018: Dash MD rebrands to CoHealth. Toronto, Ontario, Canada


elandas elandas.com @elandasnow accesssync.com/elandas Flexible sales & marketing solutions for the regulated life sciences industry. Deliver customized, regulatory-compliant sales materials into the hands of your sales force within days, not weeks. Adapt to rapidly changing trends with tools that give you flexibility & control. Coordinate efforts of disparate & cross-functional business units for more efficiency – allowing you to sell more sooner. With elandas sales reps will: Learn about access changes that provide growth opportunities in a given territory sooner. Create relevant & compliant materials for digital presentation or print to get to the point quickly during sales calls. Enjoy more realistic sales goals set by management. Get the control needed to hit the ground running & be ahead of the game. Saint John, New Brunswick, Canada. In June 2022, Elandas announced a merger with long-standing partner AccessSync®, LLC accesssync.com a US-based strategic market access services provider in biopharma. As one company, now known as AccessSync®, our team delivers a fully integrated market access platform elevating strategic planning & pull-through performance to empower our clients. USA


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January 2024 Sales Enablement MarTech market updates

Bottom Up” by David Sacks:

The Dark Side of Sales: While unleashing the “animal spirits” of your sales team, beware of the unintended consequences that powerful incentives can create.”

By DAVID SACKS, 6-JAN-2024:

[…] Munger famously said: “Show me the incentive, and I will show you the outcome.” To that, I would add “and the unintended consequences.” […]

An aggressive sales team can be a fast-growing startup’s greatest asset or its greatest liability. Sales […] operates under a strict incentive plan, which dictates that sales reps hit quota to earn commission or get fired. While this incentive structure is necessary to motivate and retain the best sales people, it also creates a crucible of pressure which can breed bad behaviors.

Problems often occur when founders are too trusting of the alignment created by a sales incentive plan.

[…] can lead to a rude awakening when perverse incentives arise and produce unexpected results.

As a well-known sales adage warns, “you get what you inspect, not what you expect.”

[…] The more common case is that sales reps will puff or over-sell their product’s capabilities to a point where the future customer will be disappointed in the product actually implemented. This behavior will typically fly below the radar until the downstream effects on churn and NPS are felt in customer support, by which time it’s not the sales rep’s problem anymore.

If sales reps thought only in terms of the company’s equity value, a sale that results in a churned customer would make no sense, but the pressure to hit a quota can produce more short-term thinking. […]

As a product manager for SaaS products I could not agree more with the following:

“[…] I am opposed to SOWs attached to deals that promise specific features or components to be delivered later as a condition of the deal. These hamstring your company in two ways. First, it makes the revenue from the deal conditional, and conditional revenue should not be counted in ARR. Worse, it undermines the flexibility of your product roadmap, tying it to the mast of a customer’s particular, often idiosyncratic demands.

It’s tricky because you want your Sales team to sell the vision of your product roadmap. SaaS vendors are selling ongoing subscriptions, and customers want a sense of how the product will evolve and improve over time. But if you allow your Sales team to give customers control over how your product roadmap evolves, it hijacks the engineering lifeblood of your company. In the extreme, it turns your company into a consulting shop, solving idiosyncratic problems for individual customers instead of shipping new products and features to all customers.

Even if you think you know how your product will evolve, you don’t want to attach SOWs to sales contracts. It’s hard to foresee product evolution even 1-2 quarters ahead and you could get locked into a feature that ends up being deprioritized. If you absolutely have to agree to a SOW to win a critical deal, then only do so if the feature is already in development and you know its delivery date.

Again, it’s fine to sell the vision of what your product is going to be, and even to share a product roadmap deck with customers. But don’t let them attach SOWs as a condition of the contract.

See the full post & subscribe.


Here are some of the most recent updates to my entire market overview with 832 line items.

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I added the following vendor to my list for Germany:

gnYsevxm_400x400compelling compelling.ai @compellingAI Building customer relationships from ZERO to CRM. Generating Pipeline as Easy as One Click. Customer Relationship Building (CRB) platform. Solution that finds new prospects, does your research, & writes your outreach, all the while keeping your CRM up-to-date so you can finally start to focus on talking to your customers again. Lead Generation, Sales Enablement, Sales, Outbound Sales, Sales Engagement, Prospect Research, Cold Outreach, Customer Relationship Building, Sales Automation, & Data-driven Sales. seekwhens GmbH. Cologne, NRW, Germany


Added on my UK list:

Screen Shot 2024-01-06 at 9.15.16 amdealpad dealpad.io @reelyadam SALES VELOCITY HAPPENS HERE. Turn the way you work with your buyers into faster revenue generation. Move deals through pipeline & book more revenue, quicker. WITH DEALPAD: Remove the heavy lifting from your sales process & make it easy for buyers to buy from you. Centralize everything in one place. Consolidate all of the communication, materials, people & process you & your buying team need to go through an evaluation together. Build a sales process that becomes your differentiator in winning deals: Partner with your buyers, access & engage your buying committee & align on a joint process. Use SalesMind as your AI co-pilot: Predict the likelihood of your deals closing & get recommendations on how to increase the likelihood & use generative AI to strategize on the best way to win the deal. Understand buying intent fast: Double down on the deals with engaged buying teams & cut wasted time in deals that aren’t ready to close. dealpad Ltd. Seattle, WA, USA. London, EC1V 2NX, UK


Added to my list for Japan / Japanese Sales Enablement solutions:

Screen Shot 2024-01-05 at 3.48.43 pmDealPods DealPods.io @mazrica_jp @Senses_mazrica Lead large-scale business deals to closure. Visualize increasingly complex customer considerations & promote purchasing projects together with customers. Make complex deals simple. Portal site used jointly by sales & customers. By consolidating information such as documents, minutes, estimates, contracts, etc. provided during business negotiations on a single page & sharing it with all parties involved, information sharing within the client’s company can proceed smoothly & accurately. can. It reduces the risk of failure in escalation, streamlines the enormous amount of work of purchasing promoters, internal coordination, & information sharing, leading to successful business negotiations. What Enterprise Sales Tech “DealPods” can do: Simplify complex processes & support purchasing. Matsurika Co., Ltd. product-senses.mazrica.com/lp-enterprise-sales-dealpods-io


New on my Open Source list:

Twenty twenty.com @twentycrm Building a better Salesforce, powered by the Open Source community: github.com/twentyhq/twenty Open-Source CRM: Modern, powerful, affordable platform to manage your customer relationships. OSS company: A modern, open-source alternative to Salesforce/Hubspot that lets you manage your customer relationships in a secure + privacy-first way. An Operating System for your customer data: Built on your customer data and adaptable to your unique workflows. Designed to fit the evolving business requirements of fast-growing companies. Plus all the features of a great CRM. The Power of Open Source: Twenty is GPL-licensed. It means you own, not rent, the software. You get the simplicity of SaaS, with the freedom and cost savings of Open Source. Twenty PBC. Twenty, Inc., San Francisco / Paris


Added this one to the death watch list:

PerfectPitch24 perfectpitch24.com @PerfectPitch24 Access Mobility, Inc. is the owner of Perfectpitch24.com Indianapolis, IN, US. Arm your sales team with this native iPad app or an equivalent HTML5 web version for those with PC, Mac or Android devices. Email documents fast, easy & hassle free. Display your sales materials in one place


Updated this one on my new US / USA list:

LogicBay logicbay.com @LogicBay cloud-based partner relationship management (PRM) solutions for small emerging to global enterprises. Also offers consulting, training, & certification solutions. “Accelerate revenue with LogicBay’s Partner Relationship Management (PRM) Solution.” $4.1M in revenue annually. Competes with Channeltivity, Relayware, & ChannelAdvisor. Founded in 1980. LogicBay was acquired by KLI Learning Corporation on Feb 1, 2004. Based in Warwick, Rhode Island. Wilmington, North Carolina, USA. Joined The Learning Network (TLN) learning.net


Updated this one on my list for India / Indian companies:

Mutual Mobile mutualmobile.com @mutualmobile create rich user experiences that re-invent how businesses engage the world through mobile. Custom software solutions. Increase the demonstrable value of mobile. Austin, TX & Hyderabad, Telangana, India. 27-Dec-2022, Grid Dynamics acquired Mutual Mobile. SAN RAMON, CA, US. 27-Dec-2022, Grid Dynamics Holdings, Inc. (NASDAQ:GDYN) Grid Dynamics @GridDynamics [enterprise-level digital transformation services & solutions] announced the acquisition of Mutual Mobile [brings digital experiences to life through an integrated approach to design & technology]. With around 200 employees across India & North America, Mutual Mobile will contribute to supporting Grid Dynamics’ objective of diversifying its global client base & enabling quality engineering talent to join the company.


Added this one on the list of Sales Enablement MarTech features using OpenAI ChatGPT and alike:

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SellScale sellscale.com @sellscale AI outbound platform. “Next generation” Sales AI. Built around your sales org. Personalize outreach at scale to make outbound your #1 revenue channel. Generate, automate, iterate. Prioritize the contacts in your CRM using AI & GPT-4. Easily surface buyers in your target persona, uncover key events like champion job changes, & more in a couple clicks! Connect your CRM, analyze your contacts automatically, & uncover potential leads & opportunities! Bringing artificial intelligence & NLP tools to sales teams. The future of sales is going to be more personal — no more sequences, cold calling, or doorknocking. With the advent of recent technologies like generative AI / Large language models (LLM), future sales teams are going to be significantly more efficient & personalized than they are today. For outbound reps, this means more time connecting with humans, & less time with rote work. “Pulse” sifts through your CRM data, & coupled with our own data enrichment, will determine which customers are best to engage with. Sales teams get signals which help them reach out to the right people, at the right time. Eg. Pulse might suggest that a buyer you initially wanted to reach out to today may be more receptive to outreach a few weeks from now. In an age of high volume, spammy outreach, Pulse helps salespeople connect efficiently & appropriately with potential customers. SellScale Inc. San Francisco, CA, USA


Added this one on my list for Australia / Australian companies:

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Cloud Assess cloudassess.com @CloudAssess Tailor-made training & assessment software for frontline workers. The LMS Alternative for Frontline Workers. Empowers frontline & desk-less workers with a robust training & assessment platform, ensuring consistent skill & knowledge development — whether online or offline. Training software & LMS solution tailor-made for frontline workers, facilitating hands-on training & assessments whether in the office or on-site. The simple interface is intuitive & engaging, allowing trainees to access learning material both mobile & desktop. It is a digitally native platform that integrates with all systems, reducing manual tasks, admin costs, & human error. Cloud Assess also gives instant, complete visibility into training outputs, methods, & effectiveness – allowing businesses to address & maintain training & compliance requirements, strategically allocate resources, & better inform impactful decisions. Cloud Assess Pty Ltd ACN 164 642 68. Coomera, Queensland, Australia


Added this one on my list for the Nordics / Norway:

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Hints hints.so @hintsflow a better way to use CRM. New standard for modern sales teams. Always accurate & up-to-date CRM data. Works with Salesforce, Hubspot & Pipedrive. Imagine you could converse with any software & direct its operations using plain language. For instance, you might instruct your Gmail: “Don’t send an email until the grammar is checked and all recipients have been added,” & it would follow your instructions immediately. This is precisely what Hints implemented for CRMs like Salesforce, HubSpot & Pipedrive. Reminds of activities. Prevents duplicates. Fast sales reps onboarding. Other Products: Video Call Assistant; Productivity AI. Slpbx Inc., d/b/a as Hints. Oslo, Norway & Mountain View, California, USA

Job opening – Senior Sales Enablement Manager at Go1 United States

Senior Sales Enablement Manager

at Go1 United States

@go1com

United States (Remote)

The next chapter of our growth story needs YOU! 

At Go1, we have grown from humble beginnings into the world’s largest aggregator of educational content. We give organizations and their employees access to the largest curated e-learning library on the planet. Millions of people are using it to unlock their positive potential. We’re endlessly curious, collaborative, and inspired by life-long learning. Although we have different backgrounds, we share the same vision; to reach a billion learners as we unlock positive potential through a love of learning. We owe it all to our people. Every win… every idea… every extra mile. They’ve made us who we are. And there’s so much still to do – so much opportunity for you to own. Together, we’re on a path to improving a billion lives and a culture where everyone can thrive 

Imagine stepping into a role where each day is a dynamic journey, where your expertise in sales enablement shapes the success of our Enterprise segment. As a Senior Sales Enablement Manager at Go1, you’ll find yourself at the heart of a collaborative ecosystem, working closely with Sales, Customer Success, Product Marketing, Partnerships, and more to ensure exceptional sales readiness. Here’s a glimpse of what your day could look like:

The role:  

  • Sales Execution: Strategize, develop, and deliver impactful enablement that drive excellent sales execution and productivity (pipeline generation, processes, tactics, tooling, and skills) at every stage of the sales cycle and across a variety of roles in close collaboration with Sales leadership, Product Marketing and other stakeholders 
  • Product Enablement: Create differentiated programming (strategy, communication, training, and measurement) for Go1’s evolving suite of products, ensuring confident articulation of our existing solutions and roadmap as they relate to value for prospects and customers  
  • Partner Enablement: Drive joint value plays in concert with our Partnership teams for key partnerships across Go1’s partner ecosystem  
  • Market & Competitive Intelligence: Build a deep understanding of the regional (United States and EMEA) L&D landscape and key competitors and enable Go1 sales and customer teams with market and competitive training and plays  
  • Voice of Sales (and prospects/market): Bring in field feedback through programmatic intelligence streams, e.g., Gong analysis, surveys, relationships — and maintain a feedback loop with other stakeholders in the business  
  • Manager Enablement: Assess, recommend, and execute programs to ensure managers and leaders are equipped to effectively train, coach, and develop their regional teams 

Why You Are a Great Fit:

  • With 5-7 years of professional experience in Sales Enablement or Sales Leadership, including 2-3 years in a quota-carrying, customer-facing role, you bring a wealth of expertise.
  • Your strong project management skills demonstrate your ability to navigate global challenges independently.
  • You are well-versed in sales and enablement tools, including Outreach, Gong, Salesforce, Sales Navigator, learning management systems, and content management systems.
  • Your experience in designing and leading partner sales enablement curriculum showcases your strategic mindset.
  • Excellent communication skills, both in writing and presentation, make you adept at connecting with diverse audiences.
  • Your research and analytical skills, combined with the ability to leverage data, identify opportunities, and drive measurable impact, set you apart.
  • The bonus? Your experience in the Learning & HR tech space is a significant advantage.

At Go1, your base pay is one part of your total compensation package. This role pays between $95,000 and $114,000, and your actual base pay will depend on your skills, qualifications, and experience. This role is also eligible for the employee bonus plan and employee stock options. 

#LI-AR1 #LI-REMOTE

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