Over 186 Sales Enablement vendors worldwide

Google Trends – trends.google.com

LinkedIn users with Sales Enablement in their job title

I track the number of LinkedIn users with Sales Enablement in their current job title. LinkedIn has 10,540 users like that globally and the use of the term Sales Enablement in job titles hit one all time after the other, high just before COVID-19. Of course that includes many employees of Sales Enablement SaaS software vendors, but nevertheless it more than tripled since August 2015 when I started tracking it. [This blog turned 11 years old in 2020]

I keep a work in progress list of vendors / services / solutions for…

  • Sales Enablement Platforms (SEP) / Software as a Service (SaaS)
  • Marketing resource management (MRM)
  • B2B Marketing/Brand Digital Asset Management (DAM)
  • B2B Sales Knowledge Management (KM)
  • Sales asset management (SAM)
  • B2B Sales Content Management Systems (CMS)
  • Digital Content Management for Sales (DCMS)
  • Sales Engagement Platforms
  • Learning Management Systems (LMS) for sales

…with a focus on improving the [online/offline/mobile] experience of B2B enterprises/SMB/SME/startups for all staff / partners who touch accounts.

A $2.6Bn USD a year market:

My count is over 186 vendors:

Paul Krajewski LinkedIn
twitter @SalesEnablement
German citizen. Permanent Resident in Canada. Currently based in Sydney, Australia. Spent 2007-’09 at Nortel Networks in Toronto in Global Marketing looking after the implementation of the BizSphere Sales Enablement application for Nortel Networks’ 4000 sales people world-wide. After working as Head of Training & Senior Sales Enablement Consultant at BizSphere, Sr. Product Manager at Pivotal Labs from Jan-’15 to Jul-’19; now at sendsei.co

4 thoughts on “Over 186 Sales Enablement vendors worldwide”

  1. Pingback: Why Sales Enablement Growth Has Stalled – Finance Market House
  2. Pingback: Why Sales Enablement Growth Has Stalled | Share Market Pro

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